Who we are
Who we are
ABTA is the UK’s largest travel association, representing travel agents and tour operators that sell £32 billion of holidays and other travel arrangements each year.
We've been a trusted travel brand for more than 65 years, offering advice and guidance to you, the travelling public, as well as leading the travel industry in supporting high service standards, working with our Members on health and safety, and promoting responsible tourism at home and abroad.
The ABTA Offer
Our Offer of support, protection and expertise, means you can have confidence in ABTA; and a strong trust in our Members. These qualities are core to us as they ensure that you remain confident in the holidays and travel experiences that you buy from our Members.
We are able to make this commitment by having our Members abide by the ABTA Code of Conduct, which governs areas such as accurate advertising, fair terms of trading, changes to bookings and managing customer complaints.
How we support you
Our Members manage fantastic experiences for millions of holidaymakers, but sometimes things don’t go to plan. If you have an issue that you haven’t been able to resolve with one of our Members, we’re here to help resolve it for you. If needed, you’ll get access to our fast, cost-effective and independent complaints resolution service which could save you time, money and hassle.
Booking with our Members means you’ll be able to use a range of our advice services. See our Help section where you will find a selection of guidance and information.
How we protect you
Once you’ve planned your holiday you can relax knowing know that our Code of Conduct means that you can expect high standards from our Members. You’ll also be reassured to know that all package and ‘Flight-Plus’ holidays that have been sold by ABTA Members are protected financially in the event of a company failure. This means that in the unlikely event your travel company goes out of business, we have a quick, clear and simple process for you to follow, so you’ll be able to continue your holiday as planned or get your money back.
Well-known financial protection schemes include ABTA’s own scheme as well as ATOL which covers all flight-based packages. Many ABTA Members also offer additional financial protection for services such as hotels or flights, which may not automatically be protected under a scheme.
Always ask your travel company about the type of financial protection it has in place.
The expertise we offer to you
We provide expert help and advice for holidaymakers. We work with the Foreign Office and with destinations all over the world so we know what is happening and when. It means we can provide around-the-clock expert advice in a crisis.
We are also here to help you understand your rights; for example, if your flight is cancelled or delayed, or if government travel restrictions are announced which affect your holiday plans.
Check out our video about why you should book with our Members and remember, to travel with confidence, always look for the logo.